Centre 4 Learning : Communications Courses


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Team briefing - principles and practice
1 day

Workshop outline
This workshop teaches you how to plan and structure a team-briefing process, deliver effective briefs and understand what can go wrong and how to put things right.

Who should attend?
People in leadership roles, HR professionals and communication managers/coordinators who need to understand the key principles of team briefing.

Workshop content

Welcome and introduction
Team briefing in operation
What team briefing is and how it should be structured
How it fits into communication strategy
Core and local briefs
Frequency and timetable
Team briefing content
Grouping the subject matter

Progress
People
Policy
Points of action

Relating the local brief to core messages
Feedback and response to questions
Preparation of practice briefs
Briefing skills
Best practice points

Heading, not scripts
Headlines, content and summary
Being oneself
Handling questions effectively

Practice session
Delivering the brief, receiving feedback, building awareness of time taken
Summary of action and learning points.

Note
Consultancy/monitoring is also available, as detailed below.

Team briefing, monitoring and consultancy
A one-day assignment with an experienced team-briefing consultant, leading to a survey report.

Structure of the day
The consultant meets the organisation's briefing coordinator/other senior managers who want to follow through the survey findings.
The consultant sits in on a 'diagonal slice' of briefing sessions (ie, different functions/divisions across the organisation at different levels), mixed with surgery sessions for those who have been briefed to get feedback on the effectiveness of the process for them.
At the end of the day, the consultant gives verbal feedback to those met at the start of the day, in advance of more detailed analysis and a complete written report.
Consultancy support is also currently available for organisations that have not booked the Team Briefing workshop, but are considering it.

Tel: +44 (0)208 385 7511
Email: shyrose@centre4learning.co.uk